verificadoInternational Business: Competing in the Global Marketplace
por G. Tomas M. Hult · 2017
Sinopsis
Este libro de texto aborda las implicaciones estratégicas, estructurales y funcionales de los negocios internacionales. Cubre temas macro y microeconómicos, incluyendo diferencias culturales, sistemas económicos y políticos, comercio e inversión, ética y gestión de la cadena de suministro global.
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