verificadoNew Product Development: Strategies for Supplier Integration
por G. Tomas M. Hult, David Closs, David Frayer
desarrollo de productosgestion de la cadena de suministrointegracion de proveedoresestrategia empresarial
Sinopsis
Este libro explora estrategias, planificación y procesos de ejecución para integrar a los proveedores en el desarrollo de nuevos productos, con el fin de reducir el tiempo de lanzamiento al mercado y mejorar la competitividad global.
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